Public Relations in Britain e-bog
436,85 DKK
(inkl. moms 546,06 DKK)
In this book the author asks a big question: how did public relations develop in Britain and why? The question is answered through a broad ranging narrative which links the evolution of British public relations in the early twentieth century to key political, economic, social, and technological developments. Drawing on oral history interviews and extensive archival research the book highlights ...
E-bog
436,85 DKK
Forlag
Routledge
Udgivet
22 juli 2004
Længde
290 sider
Genrer
1DBK
Sprog
English
Format
pdf
Beskyttelse
LCP
ISBN
9781135649760
In this book the author asks a big question: how did public relations develop in Britain and why? The question is answered through a broad ranging narrative which links the evolution of British public relations in the early twentieth century to key political, economic, social, and technological developments. Drawing on oral history interviews and extensive archival research the book highlights some of the sociological issues relevant to a study of public relations and foregrounds the professionalisation of the occupation in the second part of the twentieth century.