Marketing Recorded Music e-bog
359,43 DKK
(inkl. moms 449,29 DKK)
This fourth edition of Marketing Recorded Music is the essential resource to help you understand how recorded music is professionally marketed. Updated to reflect the digital era, with new chapters on emerging media, streaming, and branding, this fourth edition also includes strategies for independent and unsigned artists. Fully revised to reflect international marketing issues, Marketing Recor...
E-bog
359,43 DKK
Forlag
Focal Press
Udgivet
12 juni 2022
Længde
486 sider
Genrer
Music
Sprog
English
Format
pdf
Beskyttelse
LCP
ISBN
9781000585001
This fourth edition of Marketing Recorded Music is the essential resource to help you understand how recorded music is professionally marketed. Updated to reflect the digital era, with new chapters on emerging media, streaming, and branding, this fourth edition also includes strategies for independent and unsigned artists. Fully revised to reflect international marketing issues, Marketing Recorded Music is accompanied by a companion website with additional online resources, including PowerPoints, quizzes, and lesson plans, making it the go-to manual for students, as well as aspiring and experienced professionals.