Marketing Recorded Music (e-bog) af Rolston, Clyde Philip
Rolston, Clyde Philip (forfatter)

Marketing Recorded Music e-bog

359,43 DKK (inkl. moms 449,29 DKK)
This fourth edition of Marketing Recorded Music is the essential resource to help you understand how recorded music is professionally marketed. Updated to reflect the digital era, with new chapters on emerging media, streaming, and branding, this fourth edition also includes strategies for independent and unsigned artists. Fully revised to reflect international marketing issues, Marketing Recor...
E-bog 359,43 DKK
Forfattere Rolston, Clyde Philip (forfatter)
Forlag Focal Press
Udgivet 12 juni 2022
Længde 486 sider
Genrer Music
Sprog English
Format pdf
Beskyttelse LCP
ISBN 9781000585001
This fourth edition of Marketing Recorded Music is the essential resource to help you understand how recorded music is professionally marketed. Updated to reflect the digital era, with new chapters on emerging media, streaming, and branding, this fourth edition also includes strategies for independent and unsigned artists. Fully revised to reflect international marketing issues, Marketing Recorded Music is accompanied by a companion website with additional online resources, including PowerPoints, quizzes, and lesson plans, making it the go-to manual for students, as well as aspiring and experienced professionals.