Unconventional e-bog

2022 Grand Prize Finalist for The Eric Hoffer Award2022 NYC Big Book Award Distinguished Favorite2022 Independent Press Award Distinguished Favorite2022 First Horizon Award Finalist2022 International Book Award Finalist: Nonfiction Cross-GenreAn inspirational story about taking a chance, following your vision, and thriving in one of the USs wildest emerging industries, 2022 Independent Press Award Distinguished FavoriteUnconventionalprofiles Jamie Andrea Garzots journey as one of Californias legal cannabis industry pioneers.Jamie Andrea Garzot was one of the least likely people to become a cannabis entrepreneur, advocate, and industry pioneer. She had no business background. She was not involved in politics. She had only a four-figure capital investment to start with. And, surprisingly, she had very limited experience with cannabis products. So how did Garzot find herself at the forefront of Californias cannabis movement?In this inspirational memoir, Garzot describes her trajectory from a cannabis retail rookie navigating an unregulated market to a cannabis authority. During her time in the industry, she developed a wildly successful line of artisanal edibles, managed $12 million a year in all-cash sales, and became an advocate for cannabis legislation at the state capitolall of which led to an eventual acquisition by High Times, one of the most recognized names in the industry. From office intrigues, personal crises, and shifting regulations to teamwork, innovation, and community leadership, Garzot, with good-natured humor, shares how thinking creatively, planning ahead, and forming connections in the most unlikely places contributed to her success in a continually shifting business landscape.Unconventionalis the story of an industry in its wild heyday, the inner workings of local and state government and cannabiss dicey road to regulation, and the seismic changes in the way cannabis was distributed and sold. But it is also the story of one womans tenacious spirit and all the lessons she learned the hard wayby refusing to give power to fear, taking risks, building community in a volatile environment, and listening to what people wantedand how staying true to her vision paid off every step of the way.Anyone who has ever dreamed of following their gut and reinventing their life will be inspired by Garzots unusual andunconventionaljourney.