Handbook of Communication and Corporate Social Responsibility e-bog
2190,77 DKK
(inkl. moms 2738,46 DKK)
This book represents the definitive research collection for corporate social responsibility communication, offering cross-disciplinary and international perspectives from the top scholars in the field. Addresses a gap in the existing CSR literature Demonstrates the relevance of effective CSR communication for the management of organizations The 28 contributions come from top scholars in pub...
E-bog
2190,77 DKK
Forlag
Wiley-Blackwell
Udgivet
24 august 2011
Genrer
Communication studies
Sprog
English
Format
pdf
Beskyttelse
LCP
ISBN
9781118078662
This book represents the definitive research collection for corporate social responsibility communication, offering cross-disciplinary and international perspectives from the top scholars in the field. Addresses a gap in the existing CSR literature Demonstrates the relevance of effective CSR communication for the management of organizations The 28 contributions come from top scholars in public relations, organizational communication, reputation management, marketing and management