Visual Communication e-bog
2190,77 DKK
(inkl. moms 2738,46 DKK)
The primary goal of the volume on "e;Visual Communication"e; is to provide a collection of high quality, accessible papers that offer an overview of the different academic approaches to Visual Communication, the different theoretical perspectives on which they are based, the methods of analysis used and the different media and genre that have come under analysis. There is no such e...
E-bog
2190,77 DKK
Forlag
De Gruyter Mouton
Udgivet
30 april 2014
Længde
768 sider
Genrer
Communication studies
Sprog
English
Format
epub
Beskyttelse
LCP
ISBN
9783110370522
The primary goal of the volume on "e;Visual Communication"e; is to provide a collection of high quality, accessible papers that offer an overview of the different academic approaches to Visual Communication, the different theoretical perspectives on which they are based, the methods of analysis used and the different media and genre that have come under analysis. There is no such existing volume that draws together this range of closely related material generally found in much less related areas of research, including semiotics, art history, design, and new media theory.The volumehas a total of 34 individual chapters that are organized into two sections: theories and methods, and areas of visual analysis.The chapters are all written by quality theorists and researchers, with a view thattheresearchshould be accessible to non-specialists in their own field while at the same time maintaining a high quality of work.The volume contains an introduction, which plots and locates the different approaches contained in it within broader developments and history of approaches to visual communication across different disciplines as each has attempted to define its terrain sometimes through unique concepts and methods sometimes through those borrowed and modified from others.