Managing Online Reputation e-bog
238,03 DKK
(inkl. moms 297,54 DKK)
Managing Online Reputation is a comprehensive look at online reputation management. Drawing on recent examples of organizations managing their online reputations effectively and ineffectively, it provides a practical and visual tool-kit of processes and techniques to help limit and respond effectively to negative situations on social media.
E-bog
238,03 DKK
Forlag
Palgrave Macmillan
Udgivet
29 september 2015
Genrer
Media studies: internet, digital media and society
Sprog
English
Format
pdf
Beskyttelse
LCP
ISBN
9781137382306
Managing Online Reputation is a comprehensive look at online reputation management. Drawing on recent examples of organizations managing their online reputations effectively and ineffectively, it provides a practical and visual tool-kit of processes and techniques to help limit and respond effectively to negative situations on social media.