Concepts of Quality Connected to Social Media and Emotions e-bog
436,85 DKK
(inkl. moms 546,06 DKK)
Denisa Elena Vlad highlights the influence of social media and emotions on the consumer and his perception of the quality of products. She brings attention to new popular concepts like "e;post-truth"e; and "e;fake news"e; as well as the relationship between these concepts and human emotions. The author defines the concept of quality and highlights its subjectivity, clarifyi...
E-bog
436,85 DKK
Forlag
Springer Gabler
Udgivet
7 december 2019
Genrer
Occupational and industrial psychology
Sprog
English
Format
pdf
Beskyttelse
LCP
ISBN
9783658288679
Denisa Elena Vlad highlights the influence of social media and emotions on the consumer and his perception of the quality of products. She brings attention to new popular concepts like "e;post-truth"e; and "e;fake news"e; as well as the relationship between these concepts and human emotions. The author defines the concept of quality and highlights its subjectivity, clarifying the influence of social media by creating expectations among all consumers and how their emotions reconfigure business and all information presented online.