Enterprise 2.0 e-bog
509,93 DKK
(inkl. moms 637,41 DKK)
Enterprise 2.0 (E 2.0) has caught the collective imagination of executives who are innovating to radically change the face of business. Examining the advancement of business enterprise through social networking, this book offers a hands-on, practical assessment of not only what to do, but how to do it to master the social networking paradigm and achieve a competitive advantage. Discussing the s...
E-bog
509,93 DKK
Forlag
Auerbach Publications
Udgivet
19 april 2016
Længde
425 sider
Genrer
Economics, Finance, Business and Management
Sprog
English
Format
pdf
Beskyttelse
LCP
ISBN
9781439880449
Enterprise 2.0 (E 2.0) has caught the collective imagination of executives who are innovating to radically change the face of business. Examining the advancement of business enterprise through social networking, this book offers a hands-on, practical assessment of not only what to do, but how to do it to master the social networking paradigm and achieve a competitive advantage. Discussing the spectrum of social media and social activities available to business today, it explains the functions of social networking in a business context, shows how to measure and manage social networking, details the utility and role of social networking on a department specific basis, and considers security, risk, legal, and privacy issues.