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Marketing the e-Business (e-bog) af Dennis, Charles
Dennis, Charles

Marketing the e-Business e-bog

473,39 DKK
Fully updated to reflect the latest developments in e-marketing, this useful text unpicks the challenges of e-marketing for many types of business. It uses topical case studies and accompanying web material to provide an up-to-date study of effective marketing strategies.
E-bog 473,39 DKK
Kan læses i vores apps til iPhone/iPad og Android. Kan læses på Kindle
Forfattere Dennis, Charles (forfatter)
Forlag Routledge
Udgivet 20.12.2007
Længde 368 sider
Genrer Economics, Finance, Business and Management
Sprog English
Format epub
Beskyttelse LCP
ISBN 9781135890971

Fully updated to reflect the latest developments in e-marketing, this useful text unpicks the challenges of e-marketing for many types of business. It uses topical case studies and accompanying web material to provide an up-to-date study of effective marketing strategies.