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Innovation in Luxury Fashion Family Business (e-bog) af Giacosa, E.
Giacosa, E.

Innovation in Luxury Fashion Family Business e-bog

436,85 DKK
A large number of family businesses operate in the luxury fashion sector which shows their importance as a source of growth, development and social and economic stability. This book analyses how a strategy of innovation in terms of products and processes can offer a competitive advantage to family businesses operating in the luxury fashion sector.
E-bog 436,85 DKK
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Forfattere Giacosa, E. (forfatter)
Forlag Palgrave Pivot
Udgivet 10.12.2014
Genrer Economics
Sprog English
Format pdf
Beskyttelse LCP
ISBN 9781137498663

A large number of family businesses operate in the luxury fashion sector which shows their importance as a source of growth, development and social and economic stability. This book analyses how a strategy of innovation in terms of products and processes can offer a competitive advantage to family businesses operating in the luxury fashion sector.