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Routledge Companion to Coopetition Strategies e-bog
359,43 DKK
(inkl. moms 449,29 DKK)
This reference volume is the first to provide a comprehensive international survey of co-opetition research. Organised thematically and written by the world's most cited researchers in the field, it views the topic through the lens of a variety of disciplines including innovation, strategic management, marketing and operations management.This reference book is the definitive resource for resear...
E-bog
359,43 DKK
Forlag
Routledge
Udgivet
10 oktober 2018
Længde
456 sider
Genrer
Economics
Sprog
English
Format
pdf
Beskyttelse
LCP
ISBN
9781351734721
This reference volume is the first to provide a comprehensive international survey of co-opetition research. Organised thematically and written by the world's most cited researchers in the field, it views the topic through the lens of a variety of disciplines including innovation, strategic management, marketing and operations management.This reference book is the definitive resource for researchers looking to understand the field of co-opetition throughout business and management