Microeconomics of Product Innovation e-bog
317,82 DKK
(inkl. moms 397,28 DKK)
Economics has not given sufficient attention to the microeconomic analysis of innovation and technological change. Counteracting this imbalance, The Microeconomics of Product Innovation considers how the use of economic analysis can guide and inform the search for insight in the generation and adoption of new products synonymously labelled product innovation. Written in an accessible tone and...
E-bog
317,82 DKK
Forlag
OUP Oxford
Udgivet
22 februar 2018
Længde
232 sider
Genrer
Microeconomics
Sprog
English
Format
epub
Beskyttelse
LCP
ISBN
9780192548634
Economics has not given sufficient attention to the microeconomic analysis of innovation and technological change. Counteracting this imbalance, The Microeconomics of Product Innovation considers how the use of economic analysis can guide and inform the search for insight in the generation and adoption of new products synonymously labelled product innovation. Written in an accessible tone and restricting its analysis to the use of microeconomics, this book encompasses the definition of product innovation. It explores means of measurement and revealed patterns of the extent of product innovation; the economic analysis of the forces driving the demand for, the supply of, and incentives to generate new products; empirical evidence upon the determinants of the extent of product innovation; the diffusion of product innovations; product innovation andfirm performance; price measurement under product innovation; product innovation and welfare; and public policy and product innovation.