Complete Idiot's Guide to Marketing, 2nd edition e-bog
181,00 DKK
(inkl. moms 226,25 DKK)
From online marketing to old-fashioned word-of-mouth, readers will find a comprehensive update on key marketing basics, as well as such topics as: Guerilla marketing Marketing to Boomers and Latinos Online marketing Targeted-but-affordable direct mail Sample marketing plans for several types of small businesses (as well as a couple of larger projects) Practical, do-it-yourself distributi...
E-bog
181,00 DKK
Forlag
DK
Udgivet
4 november 2003
Længde
464 sider
Genrer
Development economics and emerging economies
Sprog
English
Format
epub
Beskyttelse
LCP
ISBN
9780241881590
From online marketing to old-fashioned word-of-mouth, readers will find a comprehensive update on key marketing basics, as well as such topics as: Guerilla marketing Marketing to Boomers and Latinos Online marketing Targeted-but-affordable direct mail Sample marketing plans for several types of small businesses (as well as a couple of larger projects) Practical, do-it-yourself distribution strategies Analysis of business segments and trends, and much more.