Dansk
Balkwill, Richard
(forfatter)
Professionals' Guide to Publishing e-bog
273,24 DKK
The Professionals' Guide to Publishing is a practical introduction to working in the publishing industry. The authors provide a clear overview of its many functions, including editorial, production, sales and marketing; ensuring that the reader has a firm understanding of their responsibilities and how these departments work cross-functionally.Providing a thorough grounding in how publishing work…
The Professionals' Guide to Publishing is a practical introduction to working in the publishing industry. The authors provide a clear overview of its many functions, including editorial, production, sales and marketing; ensuring that the reader has a firm understanding of their responsibilities and how these departments work cross-functionally.Providing a thorough grounding in how publishing works including information on permissions and the current legal framework; they also examine current and enduring trends in publishing including; networking, supply chains and e-publishing.
E-bog
273,24 DKK
Forlag
Kogan Page
Udgivet
03.02.2011
Længde
320 sider
Genrer
Business and Management
Sprog
English
Format
epub
Beskyttelse
LCP
ISBN
9780749462581
The Professionals' Guide to Publishing is a practical introduction to working in the publishing industry. The authors provide a clear overview of its many functions, including editorial, production, sales and marketing; ensuring that the reader has a firm understanding of their responsibilities and how these departments work cross-functionally.Providing a thorough grounding in how publishing works including information on permissions and the current legal framework; they also examine current and enduring trends in publishing including; networking, supply chains and e-publishing.