Business Research (e-bog) af Coakes, Elayne
Coakes, Elayne (forfatter)

Business Research e-bog

302,96 DKK (inkl. moms 378,70 DKK)
Knowledge of business research is necessary for any business student, as all postgraduate business programmes and business-related disciplines require it. Business Research is a groundbreaking book for student researchers who need to conceive, conduct and complete a new research project for the first time. It concentrates on the business organization and gives invaluable practical advice on goi...
E-bog 302,96 DKK
Forfattere Coakes, Elayne (forfatter)
Forlag Kogan Page
Udgivet 3 november 2013
Længde 232 sider
Genrer Business studies: general
Sprog English
Format epub
Beskyttelse LCP
ISBN 9780749468965
Knowledge of business research is necessary for any business student, as all postgraduate business programmes and business-related disciplines require it. Business Research is a groundbreaking book for student researchers who need to conceive, conduct and complete a new research project for the first time. It concentrates on the business organization and gives invaluable practical advice on going out into the field and conducting interviews, researching problems and learning about organizations. Through its conversational, accessible style and its adoption of a student's perspective, this book will make the process of learning about research enjoyable and the resulting research project outstanding.Business Research is essential reading for students who are studying for one or more modules in research methods for a postgraduate qualification in business and management; students who have a methodological component to one of their modules (eg a module in organizational behaviour); and students who have to conduct an investigation in a business and management field, for a dissertation or project report, and need guidance and assistance on how to approach, conduct and report every aspect of their project.