Chon, Kaye Sung (forfatter)

Growth Strategies of Hotel Chains e-bog

583,01 DKK (inkl. moms 728,76 DKK)

How did Accor, Cendant, Choice Hotels International, Marriott, and Hilton become the largest hotel chains in the worldand what strategies will they use to continue their growth?This first-of-its-kind textbook presents a balanced overview of the theory and practice of hotel chains' growth strategies. It explains in-depth how

E-bog 583,01 DKK

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Forfattere Chon, Kaye Sung (forfatter)

Forlag Routledge

Udgivet 7 februar 2006

Længde 232 sider

Genrer Business strategy

Sprog English

Format pdf

Beskyttelse LCP

ISBN 9781136752933

Growth Strategies of Hotel Chains e-bog

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