Motoring the Future e-bog
436,85 DKK
(inkl. moms 546,06 DKK)
The crisis in the auto industry has resulted in a race between Volkswagen, as challenger, and Toyota, as tattered global market leader. Whether it is theGerman or theJapanese firm that takes pole position, the winner will change the balance of power in the automotive industry and lead the way to the automobiles of the future.
E-bog
436,85 DKK
Forlag
Palgrave Macmillan
Udgivet
30 november 2011
Genrer
Business strategy
Sprog
English
Format
pdf
Beskyttelse
LCP
ISBN
9780230307810
The crisis in the auto industry has resulted in a race between Volkswagen, as challenger, and Toyota, as tattered global market leader. Whether it is theGerman or theJapanese firm that takes pole position, the winner will change the balance of power in the automotive industry and lead the way to the automobiles of the future.