Morrison, John (forfatter)

Social License e-bog

238,03 DKK (inkl. moms 297,54 DKK)

A distinctive and direct guide to legitimacy in business, focusing on the new benchmark of a 'Social License to Operate'. Featuring case studies of what is and isn't working, this book explains how business owners and CSR professionals can integrate legitimacy into the heart of their company strategy, beyond CSR and good PR.  

E-bog 238,03 DKK

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Forfattere Morrison, John (forfatter)

Forlag Palgrave Macmillan

Udgivet 31 august 2014

Genrer Business strategy

Sprog English

Format pdf

Beskyttelse LCP

ISBN 9781137370723

Beskrivelse

A distinctive and direct guide to legitimacy in business, focusing on the new benchmark of a 'Social License to Operate'. Featuring case studies of what is and isn't working, this book explains how business owners and CSR professionals can integrate legitimacy into the heart of their company strategy, beyond CSR and good PR.