Building, Leading, and Managing Strategic Alliances (e-bog) af Hook, Jeff
Hook, Jeff (forfatter)

Building, Leading, and Managing Strategic Alliances e-bog

223,05 DKK (inkl. moms 278,81 DKK)
Changes in the world economic climate have fundamentally altered not only the way products are created, but also the way businesses form and thrive. Large organizations once grew by swallowing whole the smaller companies with which they worked. Now, growth for both large and small companies is fostered and nurtured by strategic alliances. This timely book illustrates five types of strategic all...
E-bog 223,05 DKK
Forfattere Hook, Jeff (forfatter)
Forlag AMACOM
Udgivet 7 maj 2002
Længde 304 sider
Genrer Management and management techniques
Sprog English
Format epub
Beskyttelse LCP
ISBN 9780814426432
Changes in the world economic climate have fundamentally altered not only the way products are created, but also the way businesses form and thrive. Large organizations once grew by swallowing whole the smaller companies with which they worked. Now, growth for both large and small companies is fostered and nurtured by strategic alliances. This timely book illustrates five types of strategic alliances and how to structure them to achieve the goals of the component companies. Drawing from industries such as communications, healthcare, appliances, and defense, the book covers: * How to determine the right type of alliance, and structure it to meet each company's stated goals * Sharing knowledge and building inter-company teams * Successfully ending an alliance. Filled with sample legal documents and agreements, frameworks and guidelines, the book is an essential resource for companies considering strategic alliances.