Do You Want to Keep Your Customers Forever? (e-bog) af Rogers, Martha
Rogers, Martha (forfatter)

Do You Want to Keep Your Customers Forever? e-bog

80,10 DKK (inkl. moms 100,12 DKK)
This classic article shows how to make mass customization and efficient and personal marketing work by putting the producer and consumer in a &quote;learning relationship.&quote; Over time, this ongoing relationship allows your company to meet a customer's changing needs over time. Furthermore, as your company develops learning relationships with its customers, it should be able to retain their...
E-bog 80,10 DKK
Forfattere Rogers, Martha (forfatter)
Udgivet 2 marts 2010
Længde 96 sider
Genrer Management and management techniques
Sprog English
Format epub
Beskyttelse LCP
ISBN 9781633691421
This classic article shows how to make mass customization and efficient and personal marketing work by putting the producer and consumer in a "e;learning relationship."e; Over time, this ongoing relationship allows your company to meet a customer's changing needs over time. Furthermore, as your company develops learning relationships with its customers, it should be able to retain their business virtually forever.