Do You Want to Keep Your Customers Forever? e-bog
80,10 DKK
(inkl. moms 100,12 DKK)
This classic article shows how to make mass customization and efficient and personal marketing work by putting the producer and consumer in a "e;learning relationship."e; Over time, this ongoing relationship allows your company to meet a customer's changing needs over time. Furthermore, as your company develops learning relationships with its customers, it should be able to retain their...
E-bog
80,10 DKK
Udgivet
2 marts 2010
Længde
96 sider
Genrer
Management and management techniques
Sprog
English
Format
epub
Beskyttelse
LCP
ISBN
9781633691421
This classic article shows how to make mass customization and efficient and personal marketing work by putting the producer and consumer in a "e;learning relationship."e; Over time, this ongoing relationship allows your company to meet a customer's changing needs over time. Furthermore, as your company develops learning relationships with its customers, it should be able to retain their business virtually forever.