Resolve and Fortitude e-bog
40,46 DKK
(inkl. moms 50,58 DKK)
This is the story of a German-born executive, JK, who immigrated to theUnited States to aid Bill Gates and Steve Ballmer, Microsofts top honchosto build a commanding software empire. He led Microsofts OEM divisionthat was responsible for sales to PC manufacturers, and drove the dealsthat made Microsoft Windows the worlds dominating operating system.Find out how much resolve, fortitude, and pers...
E-bog
40,46 DKK
Forlag
Xlibris US
Udgivet
30 oktober 2012
Længde
391 sider
Genrer
KJMV3
Sprog
English
Format
epub
Beskyttelse
LCP
ISBN
9781479732029
This is the story of a German-born executive, JK, who immigrated to theUnited States to aid Bill Gates and Steve Ballmer, Microsofts top honchosto build a commanding software empire. He led Microsofts OEM divisionthat was responsible for sales to PC manufacturers, and drove the dealsthat made Microsoft Windows the worlds dominating operating system.Find out how much resolve, fortitude, and perseverance were neededto make that part of the PC revolution come true; what strategies wereemployed to win the Internet browser war; how IBM was beaten; whatdrove Apple to the brink of disaster; and how shady politicians and haplesscompetitors eventually goaded the Feds to ensnare Microsoft in a web ofantitrust accusations.Peek behind the curtain and be the first-ever outsider to glimpse intoMicrosofts power nexus. Understand how Microsofts nearly mysticalmarketing shrewdness and tech prowess are intensely propelled byparanoia and fear of missing the next computing paradigm shift.The press labeled JK Bill Gatess enforcer. No wonder he was calledupon as a pivotal antitrust trial witness to defend what loathing competitorslabeled Microsofts evil empire. Follow what experts believe was themost protracted, and fierce trial of the century. Relive the courtroomdrama, and read the authors critical analysis of the judicial proceedingsand their aftermaths.Losing that trial partially started Microsofts demise, and power strugglesfrom within quickened it. Get to know the real forces that alteredMicrosofts resolve-and fortitude-dominated leadership style. Find out ifWindows 8 could be an inflection point, conjuring enough magic to ringin a renaissance and attract the Facebook generation to a born-againmodern Microsoft.