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  3. How to Manage Your Global Reputation
How to Manage Your Global Reputation (e-bog) af Morley, Michael
Morley, Michael (forfatter)

How to Manage Your Global Reputation e-bog

436,85 DKK (inkl. moms 546,06 DKK)
The book discusses the evolution of international public relations practice from its early use to the sophisticated communications practices of global corporations today. It examines the strategies and programmes of some of the world's prominent organisations, the barriers to international public relations, international media and how to develop a global voice. This is an essential guide to i...
E-bog 436,85 DKK
Kan læses i vores apps til iPhone/iPad og Android.
Forfattere Morley, Michael (forfatter)
Forlag Palgrave Macmillan
Udgivet 1 februar 1998
Genrer Business communication and presentation
Sprog English
Format pdf
Beskyttelse LCP
ISBN 9781349140701

Beskrivelse

The book discusses the evolution of international public relations practice from its early use to the sophisticated communications practices of global corporations today. It examines the strategies and programmes of some of the world's prominent organisations, the barriers to international public relations, international media and how to develop a global voice. This is an essential guide to international PR for all PR professionals.