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Contemporary Strategic Marketing (e-bog) af Paul Garneau, Garneau
Paul Garneau, Garneau (forfatter)

Contemporary Strategic Marketing e-bog

583,01 DKK (inkl. moms 728,76 DKK)
An extremely fluent and effective text designed to be a complete resource for single semester modules, this new edition has a unique combination of text, case studies. The emphasis is on practicality and the text encourages the student to engage with the debate itself and not just the theory.Also available is a companion website with extra features to accompany the text, please take a look by c...
E-bog 583,01 DKK
Kan læses i vores apps til iPhone/iPad og Android.
Forfattere Paul Garneau, Garneau (forfatter)
Forlag Bloomsbury Academic
Udgivet 12 oktober 2007
Længde 488 sider
Genrer Sales and marketing
Sprog English
Format epub
Beskyttelse LCP
ISBN 9781350305274

Beskrivelse

An extremely fluent and effective text designed to be a complete resource for single semester modules, this new edition has a unique combination of text, case studies. The emphasis is on practicality and the text encourages the student to engage with the debate itself and not just the theory.Also available is a companion website with extra features to accompany the text, please take a look by clicking below - http://www.palgrave.com/business/brennan/