Sustainable Luxury  (e-bog) af -
Athwal, Navdeep K. (redaktør)

Sustainable Luxury e-bog

1313,81 DKK (inkl. moms 1642,26 DKK)
This book addresses the issue of sustainability in the luxury industry, which has become a major topic of concern for brand managers, scholars, policy-makers, the media, and academia. Spanning 13 chapters, the authors provide insights from developed and developing countries, whilst at the same time exploring a variety of issues within sustainable luxury, the hidden value of secondhand, eco-luxu...
E-bog 1313,81 DKK
Forfattere Athwal, Navdeep K. (redaktør)
Udgivet 11 august 2022
Genrer Sales and marketing
Sprog English
Format epub
Beskyttelse LCP
ISBN 9783031069284
This book addresses the issue of sustainability in the luxury industry, which has become a major topic of concern for brand managers, scholars, policy-makers, the media, and academia. Spanning 13 chapters, the authors provide insights from developed and developing countries, whilst at the same time exploring a variety of issues within sustainable luxury, the hidden value of secondhand, eco-luxury, circular economy principles and perceptions, ethical sourcing and eco-label strategies. All of which can be linked to the broader theme of SDG12: Responsible Production and Consumption. Thus, the book not only has a wide geographical scope but also brings together a collection of scholars spanning many disciplines such as marketing, management, textiles, fashion, economics, and digital media. Offering a combination of empirical and conceptual works, the book also provides important insights for future research enquiries.