Fashion Business Cases e-bog
329,95 DKK
(inkl. moms 412,44 DKK)
Fashion Business Cases: A Student Guide to Learning with Case Studies allows students to apply what they are learning in the classroom to real-life situations in the global fashion industry. Adapted from the Bloomsbury Fashion Business Cases (BFBC) online resource, this text will aid instructors in providing high-quality examples from scholars around the world. A mix of introductory, intermedia...
E-bog
329,95 DKK
Forlag
Fairchild Books
Udgivet
10 december 2020
Længde
352 sider
Genrer
Apparel, garment and textile industries
Sprog
English
Format
pdf
Beskyttelse
LCP
ISBN
9781501363016
Fashion Business Cases: A Student Guide to Learning with Case Studies allows students to apply what they are learning in the classroom to real-life situations in the global fashion industry. Adapted from the Bloomsbury Fashion Business Cases (BFBC) online resource, this text will aid instructors in providing high-quality examples from scholars around the world. A mix of introductory, intermediate, and advanced cases ensure that students of all levels can develop the business, communication, and problem-solving skills required of fashion industry professionals. Topics range from corporate social responsibility and sustainable fashion to transparent brand communication and cultural sensitivity. This book is designed to foster critical and ethical thinking as students enter the fashion industry. Key Features:- 40 cases studies, of introductory, intermediate, and advanced level - Learning Objectives and Business Questions included with each case - Two introductory chapters teaching students how to use case studies effectively