Research Themes for Events e-bog
911,46 DKK
(ekskl. moms 729,17 DKK)
*The first book to cover events management from a research angle*Includes a number of case studies to provide a well-rounded approach to the subject*Addresses key concepts, theories and discussions around subjects such as consumer behaviour, authenticity and new technology
E-bog
911,46 DKK
Forlag
CAB International
Udgivet
25 oktober 2013
Længde
192 sider
Genrer
KNSH
Sprog
English
Format
pdf
Beskyttelse
LCP
ISBN
9781780642536
*The first book to cover events management from a research angle*Includes a number of case studies to provide a well-rounded approach to the subject*Addresses key concepts, theories and discussions around subjects such as consumer behaviour, authenticity and new technology
Dansk